In this education series Dr George Forgan-Smith shares the exact steps he has taken to create a thriving medical brand not only in his local area but also across Australia and the world.
Through the use of free web hosting, video hosting and social media sites it's possible to brand yourself as the key expert in your area of interest. This helps create an environment where you are no longer dependent on your practice, paid advertising, expensive directly listings or worse for attracting your perfect clients.
In this training Dr George goes to great detail to explain:
Researching your ideal patient
Finding their "watering holes" where they happily share their biggest worries, concerns and desires.
How creating resources that directly serve your patients sets you ahead from other doctors, putting you first in mind when these patients are looking for a doctor to help.
Once your research is complete you can step forward to create your first web presence. This can be done using free or paid resources and you will learn the pros and cons of both options.
A step by step guide to creating valuable video resources and how this can be the key to rapid website development.
How for almost all his videos, Dr George is using simple smart phone technology that most people carry in their pockets.
Once these resources are ready they can be rapidly deployed into websites that are highly sort after and utilized by patients. Each step is explained in detail along with how to do it for free or with paid hosting.
Finally we come full circle with the addition of social media to help promote your efforts, bring in new patients but also to continue the "virtuous circle" of content creation.
Dr George has used these skills to make multiple websites that have created six figure income for himself and the practices he has worked with. Is is internationally trained and accredited in search engine optimization, video production and web design. You can have 24/7 access to this training so you can create, grow and learn at your own pace.
The training is being frequently updated and you will have access to the training all for one single fee.
Dr George is a GP, gay men's health specialist and social media and video marketer based in Melbourne Australia.
Dr George is a regular teacher Business For Doctor as well as hosting his teaching site to help guide doctors through the many facets of marketing, psychology and social media from a medical perspective. Marketing For Doctors